‘It’s become my mission’

shalonda_brandon_dorrie_cropped

Beats x Beers founder recognized for organ, tissue donation support and outreach

Brandon Corder, a Flint native and founder of the Beats x Beers, is one of 13 individuals and three organizations honored recently by Gift of Life Michigan with a 2021 Donation Champion Award. The awards recognize people and organizations that make extraordinary efforts to help fulfill the wishes of donors and their families and promote the Michigan Organ Donor Registry. Brandon Corder, founder of Beats x Beers, was honored by Gift of Life Michigan.

Corder received the Multicultural Difference Maker Award for his work promoting organ and tissue donation through his large social media following and through virtual events hosted by Gift of Life Michigan.

“Since I’ve worked with Gift of Life, it’s become my mission,” said Corder, who also signed up on the Michigan Organ Donor Registry himself.

He became involved through the Beats x BBQ event scheduled in 2020. Gift of Life Michigan was poised to become a main sponsor of that event before the Covid-19 pandemic forced its cancellation. Even so, Corder remained involved with the organization through Virtual Trivia events, speaking to the media, and pushing out the message of the benefits of organ and tissue donation to his 40,000 social media followers, which are primarily young and of African American and Latinx descent.

His company, Beats x Beers, grew out of an event he coordinated in conjunction with the South by Southwest Festival in Austin, TX, in 2015. Since then, he’s coordinated events across the country, in cities like L.A., Seattle, Chicago, Memphis, Washington, D.C., and, of course, his hometown, Flint.

“I just like bringing people together,” said Corder, a former music producer.

Other winners include:

  • Secretary of State Employee: Maríaelena Hernandez, Secretary of State Branch Office, SW Detroit
  • Volunteer: Scott Campbell, West Michigan
  • Community Partner: Key2Finesse, Metro Detroit
  • First Responder: Huron Valley Ambulance
  • Donation Storyteller: Ingrid Kelley, FOX 2 Detroit
  • Medical Examiner: Dr. Carl Schmidt, Medical Examiner, Wayne County
  • Certified Physician Assistant: Blair Cotton, Spectrum Health
  • Nurse: Tonia Cole, McLaren Flint Hospital, Flint
  • Physician: Dr. Jeffrey Wilt, Ascension Michigan Borgess Hospital, Kalamazoo
  • Donation Liaison: Valerie Canary, Hurley Medical Center, Flint
  • Funeral Professional: Harry J. Will Funeral Homes, Metro Detroit
  • Transplant Center Professional: Dr. Damanpreet Bedi, Beaumont Royal Oak
  • Hospital Executive Leader: Lisa Friedman, St. Joseph Mercy Ann Arbor
  • Honoring Life Through Donation Award: John Edmond, Lansing
  • Donor Hospital of the Year: Spectrum Butterworth, Grand Rapids
  • Legacy Award: Cathy Warren, Donate Life Coalition

This is the third year Gift of Life has recognized Donation Champions throughout the state. Last year, due to the Covid-19 pandemic, the awards were handed out individually and winners celebrated via social media and other digital channels. The Champions Gala was an in-person event this year, held at an outdoor venue at Zingerman’s Cornman Farms in Dexter.

“Gift of Life Michigan is so fortunate to have so many dedicated partners assist us with our mission of honoring life through donation,” said Dorrie Dils, CEO of Gift of Life Michigan. “Every year there are so many worthy nominees. These champions represent the best of the best, but it is a difficult decision every year

 

Read More Posts
Donor Mother Teena Smith (left) and heart recipient Sharon Culbreath.

“It’s like I have a new family now”

Michigan woman meets son’s heart recipient Two years after her son died, Teena Smith heard…

Read More
Senator Kevin Daly stands at a podium in front of a Check Your Heart banner on the Michigan Capitol steps

Gift of Life Michigan calls for action as Michigan Organ Donor Registry grows at the slowest pace since its founding

About 2,400 patients are waiting in Michigan this month for a life-saving organ transplant. The…

Read More
Michigan Department of Natural Resources logo

Gift of Life Michigan, DNR team up to save lives

New partnership will ask hunters, anglers to ‘Check Your Heart’ Hunters and anglers in Michigan…

Read More
Graphic celebrating 1 million organ transplants, with Gift of Life Michigan and United Network for Organ Sharing logos

U.S. reaches historic milestone of 1 million organ transplants

Gift of Life Michigan joins national ‘Living it Forward’ initiative to advance next million Ann…

Read More

Foundation grant honors heart recipient who inspired many

  On Saturday, Aug. 27, a $10,000 grant was presented to the Gift of Life…

Read More
Artelia Griggs and Donnie Parker wave as they finish the 5K walk

LIFE Walk returns to historic Belle Isle for 25th year

Thousands attend event celebrating life, organ and tissue donation The annual LIFE Walk/Run drew nearly…

Read More
Scroll to Top